For Mazaya Falafel, I developed a rebranding that refreshes the restaurant's image while highlighting its Middle Eastern roots.
The project focuses on a neutral color palette, with vibrant colors showcasing food and ambiance of the restaurant. Key elements include typography and patterns inspired by the Middle East. These elements are present in the logo, slogans, promotional materials, and packaging, creating a cohesive visual identity.
The patterns and slogans draw from traditional cultural elements, reinforcing the brand's identity and attracting customers seeking authentic culinary experiences. Overall, this reflects Mazaya's commitment to quality, freshness, and local ingredients while creating a welcoming atmosphere for guests.
